No one knows better than you that first impressions matter. Since many prospects will be forming theirs by checking you out online, your website needs to be sleek, mobile-friendly and above all, accurately showcase your brand and tell your story.
Using your website to strike that all-important connection will make sure consumers feel compelled to read on and discover you and the value you offer - and hopefully convert from lead to client.
We want you to nail it online, so here are a few things to keep in mind when creating or updating your website…
Good stories evoke emotion and connect people, and if you tell a good one, they make you memorable. It’s not just about facts; it’s about building a story around those facts to tell the story of who you are and the value you offer.
Need some inspiration? Let's check out an agent's website that will make a stellar first impression!
Ariana Loucas is an agent with RE/MAX Living and has been a Top Producer Website customer for many years. Knowing that most of her clients and prospects were using their mobile device to search for properties, Ariana knew that if she was going to be remain relevant to today’s online consumer, she had to make some changes. Her older legacy website needed to be updated to a modern, mobile-friendly one. And fast.
So Top Producer worked with Ariana to help her make the jump to a new responsive site. Along the way, she made a few changes to her site layout as she realized that to stay ahead of the competition, you have to build top-of-mind awareness.
Ariana giving the straight goods on what it was like to work with us:
And here’s the result of our work together:
Sleek, attractive, eye-catching—just a few words that pop into my head when I look at her site. If you want to check it out, go to www.ariana.realtor.